Back to Blog

    Integrations

    Thrivecart + Kajabi: The Setup Guide for Course Creators

    The native integration, offer mapping, and the refund logic most people forget.

    Valentina Akpan, founder of Rellatech

    Valentina Akpan: Founder, Rellatech. Admin and technical virtual assistant for businesses and startups with teams.

    Good news: unlike most Kajabi pairings, Thrivecart actually has a native integration. You do not need Zapier in the middle. The bad news: most accounts I audit still have it set up wrong, and they are losing money on refunds because of it.

    Step 1: Connect Thrivecart to Kajabi

    • In Thrivecart, go to Settings → API & Webhooks
    • Find Kajabi in the list of integrations and click Connect
    • Authenticate with your Kajabi credentials and approve
    • Thrivecart will pull in your offers and tags automatically

    Step 2: Map products to Kajabi offers

    On each Thrivecart product, open Behaviour (or Fulfilment, depending on your version). Add a new behaviour:

    • Trigger: When customer purchases this product
    • Action: Grant access to a Kajabi offer (select the offer)
    • Optional: Add a Kajabi tag (useful for email sequences)
    • Save and run a $1 test purchase to confirm

    Step 3: Handle refunds properly (this is where money leaks)

    If 'Revoke offer on refund' is not enabled, refunded customers keep access to your course forever. I see this in roughly half the accounts I audit.

    On the same Behaviour screen, add a second behaviour:

    • Trigger: When customer is refunded
    • Action: Revoke Kajabi offer access
    • Optional: Remove the purchase tag and add a 'refunded' tag for analytics

    Bump offers and upsells

    Each bump and upsell product gets its own behaviour. So if your main product unlocks Offer A, your bump unlocks Offer B, and your upsell unlocks Offer C, you set up three separate behaviour blocks. Tedious but not complicated.

    FAQ

    Work with Rellatech

    Thrivecart and Kajabi audits (refund logic, tag hygiene, upsell mapping, abandoned cart sequences) are a regular part of what I do. If the above sounds familiar, a short call is the fastest way to see whether it's a fit.

    Contact Me

    Not ready for a call? Take the free operations assessment and I will send you a written breakdown within 24 hours.

    Share This Article

    Comments

    Join the conversation.

    No comments yet. Be the first.

    Leave a comment