
A technical virtual assistant is a senior operator who handles the systems layer of a business: CRM cleanup and automation, tool integrations, web maintenance, and recurring reporting. I do all of that from Canada on a monthly retainer, so one person handles what would otherwise take three freelancers who do not talk to each other.
A regular virtual assistant can clear an inbox. A technical virtual assistant can clear an inbox and then fix the automation that was filling it. This is the second one.
47 tags, no convention, half the automations broken with no alert. I rebuild the taxonomy and document what's firing and why.
When one app updates and the work stops moving, I rebuild the connection, add error alerts, and document what should happen when something fails.
Business owners fixing the contact form at 9pm. I run weekly site maintenance, monitor uptime, and handle the small fixes.
Pulling the same numbers from the same dashboards every Monday. I templatise the report and connect the data sources.
When the steps live in someone's head, I turn them into written instructions your team can follow without asking the same questions every week.
Twice-daily triage, calendar gatekeeping, and meeting prep so the first two hours of your day aren't spent in Gmail.
Deep work across CRM, automation, web, and reporting platforms. Vendor-neutral. I'll tell you when a tool isn't worth keeping.
CRM & email
Automation & glue
Web & reporting
Bundled inside the monthly retainer (Starter, Growth, or Partner).
Out-of-scope work I won't pretend to do: there are better specialists.
Built the full client journey: lead capture, contracts, intake, payments, onboarding emails. Documented for the founder to maintain.
Pulled 14 months of Otter.ai transcripts into a single searchable Word doc: 2.3M characters: in under two hours.
Deduplication, CSV inventory, automated collections, and a Google Apps Script sync across three platforms.
A clean Ivorey client journey: lead capture, contracts, payments, onboarding.
Read case studyOne Apps Script kept a lead tracker in perfect sync across three platforms.
Read case studyCrawled every page, surfaced what was broken, won the client a refund.
Read case studyCommon questions
Written processes, coordination, and vendor management.
Explore Operations Virtual AssistantDeep CRM cleanup, automation builds, and migrations.
Explore CRM & AutomationWebsite maintenance, fixes, sales pages, and migrations.
Explore Web Development & SupportBook a free 20 minute call. Tell me what's running and what's broken: I'll tell you exactly what I'd fix in the first 30 days.
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